We are MSU's central communications team.

We increase visibility and esteem for MSU, helping take university communications, engagement, and support to a higher level.

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CABS teams + work

CABS teams work together and across campus to integrate and advance the MSU brand and to promote and manage the university’s reputation.

How we work:

  • Plan and implement strategic communications programs to build brand, enhance reputation, and support key initiatives
  • Create and share compelling content that inspires interest in and support for the people and purpose of MSU
  • Manage issues and adversity communication
  • Provide leadership to align external and internal communications across the university to maximize impact and steward resources
  • Provide marketing and communications consultation and selected services for MSU units